Back to Basics, Forward to Excellence: Exciting Changes at Lynx Defense!

At Lynx Defense, we’re all about making bold moves to ensure our products work better for you—our incredible customers. So today, we’re thrilled to announce some exciting updates to how we do things around here. Get ready for smoother shopping, sleeker offerings, and more ways to customize your gear without breaking the bank.

Simplifying with Style: Colors and Offerings

We’re streamlining our in-stock products to feature the timeless classics: black, wolf gray, ranger green, and tan 498 (aka coyote). These core colors keep things clean, versatile, and functional. But don’t worry, we’re not abandoning the more daring shades (looking at you, multicam lovers). These vibrant options will still be available—just as made-to-order products with a short lead time. We’re aiming for a quick turnaround of 1-3 weeks on these custom orders.

In short, we’re cutting back on in-stock inventory but giving you more freedom to design your perfect bag. Whether it’s subtle and sleek or boldly unique, we’ve got you covered.

Customization Just Got Sweeter

Speaking of custom orders, here’s some fantastic news: We’re lowering the cost of customization! That’s right—customized bags will now be priced closer to our standard in-stock options. So, you can make your gear match your vision without worrying about an outrageous price tag. Creativity has never been so accessible.

Why the Change?

We’re making these adjustments to better serve you and run more efficiently as a company:

1. Reducing Finished Inventory: By focusing on the basics for in-stock products, we’ll have less inventory just sitting around. This means fewer resources spent on making and storing items that might not fly off the shelves immediately.
2. Leveraging Technology: Thanks to our shiny new CNC cutting table, we can whip up made-to-order and custom products with incredible speed and precision. That means quicker turnaround times for you and less downtime for us. It’s a win-win!

Oh, and while the CNC cutting table isn’t installed just yet, rest assured—it’s on its way! We’re making these behind-the-scenes process and systems changes now so that when it arrives, we can hit the ground running and deliver even faster, more efficient service. It’s all about setting the stage for a better future.

Our Change, Your Gain: Inventory Sale

As we embrace these changes, we’ve got a treat for you. All current inventory that’s not one of our core colors is going on sale until it’s gone. That means big savings for you while we make room for this new chapter. If you’ve been eyeing something in multicam or one of our more vibrant shades, now’s your chance to snag it at a discount.

The Bottom Line

This shift is all about making things better for you: simpler choices, faster custom options, and a better overall experience. Whether you’re a fan of the classics or love standing out, we’re here to make sure your gear fits your style and needs perfectly.

Thank you for being part of the Lynx Defense family. We’re so excited about these changes and can’t wait for you to experience the benefits. As always, stay tuned for more updates, and if you’ve got questions, don’t hesitate to reach out.

Happy shopping, customizing, and adventuring!

Your Lynx Defense Team